The Punt.It’s perhaps the most boring play in football. A guy takes a snap and kicks a football high into the air. Usually another player catches it, it’s a fair...

When you’re watching an NFL game, ever notice the quarterback and offensive coordinator on the sidelines talking…and they’re both looking at something? That something is a tablet. Technology makes transferring...

In the previous post we talked about Knowing the Playbook. Now is the time to prepare for the big game. You show up to the meeting with your perfect potential customer....

NFL and College Football seasons are underway. That means players across the country have been studying their playbooks. Some are more complicated than others, but all are essential—they explain not just...