Game Plan - Or Lose! - SportsEpreneur

Game Plan – Or Lose!

In the previous post we talked about Knowing the Playbook. Now is the time to prepare for the big game. You show up to the meeting with your perfect potential customer. He is so excited to see you–how great is this? You can’t wait. He sits you down in the conference room. You small-talk with…

Why Stop When You’re Winning?

Why Stop When You’re Winning?

Why would you let the fear of losing something you don’t even have yet drive your decision process. It’s not a winning strategy. Fear is a self-fulfilling prophecy. The fear of losing becomes more of a factor in decision-making than any actual risks—and that fear philosophy causes pressure and self-doubt that distract you from dealing with the very real 400 pound…

Google Becomes WNBA's Fourth Changemakers | SportsE

Google Becomes WNBA’s Fourth Changemakers

The WNBA announced that Google is the league’s newest partner in its Changemakers platform. Google joins AT&T, Deloitte, and Nike as the exclusive collective of partnerships dedicated to elevating the league and women’s sports. The Changemakers platform was created to directly support the WNBA in its efforts to transform its business plan through marketing, engagement,…

make youth sports fun | sportsepreneur

Make Youth Sports Fun Again

One of the best parts about watching youth sports is witnessing the purity and innocence of the sports we once fell in love with. One of the worst parts of watching youth sports is the over-involved parenting that can occur. We’ve all seen it or experienced it in an essence and it can be detrimental…