Private Equity Can Win Even When Your Team Loses
Private equity can fund sports—and profit through losing seasons. A look at who gets the money, league ownership limits, and what fans should ask.
September 23, 2026
SportsE Media Blog
The Globalization of Sports Is Changing Where the Work Happens
International sports expansion creates work beyond the games. Academies, clubs and development programs draw coaching and performance expertise across borders, then have to make that knowledge useful locally.
September 16, 2026
Hydration Breaks, Fox Ads, and the Americanization of the World Cup
FIFA built mandatory hydration breaks into every 2026 World Cup match. Fox turned them into commercial inventory; Telemundo stayed with the match. The bigger question for U.S. soccer: does Americanizing the broadcast convert attention into lasting fandom?
June 17, 2026
Brendan Sorsby Bet on His Own Team and Is Somehow Still Eligible to Play
As of June 10, 2026: The injunction is in effect. The NCAA has filed an accelerated appeal with the Seventh District Court of Appeals in Amarillo; no stay has been granted. Georgia and Nebraska have stopped scheduling Texas Tech in all sports, and Big Ten officials are expected to discuss a league-wide no-play mandate this
June 10, 2026
What the Protect College Sports Act Reveals About Athlete Representation
At a June 2026 Senate hearing, Utah football player Lance Holtzclaw asked for reform made with athletes, not just for them. The Senate-passed bill would give athletes formal voting power in governance without creating collective bargaining rights. Originally published in June 2026. Updated September 29, 2026, to reflect Senate passage of the Protect College Sports
June 4, 2026
One-Time Transfer Rule in College Sports: Athlete Freedom or More Control?
The transfer portal may need guardrails. But if athletes are not employees, not unionized, and not protected by contracts, limiting movement could put too much of the burden back on players. TL;DR: The proposed Protect College Sports Act would move college sports back toward a one-time transfer rule, giving athletes one unrestricted transfer while adding
May 29, 2026
The Protect College Sports Act Explained: NIL, Transfers, Antitrust, and the Future of College Sports
A bipartisan Senate bill led by Ted Cruz and Maria Cantwell would create national rules for NIL, transfers, eligibility, athlete protections, media rights, and NCAA enforcement. The Senate passed it 77-22 on September 28, 2026. House action is still required before it could become law. Originally published May 27, 2026. Updated September 29, 2026, to
May 27, 2026
Load Management in the NBA: Who’s Actually to Blame?
TL;DR: Load management in the NBA isn’t a player problem — it’s a front office decision driven by analytics, billion-dollar franchise economics, and the lessons Gregg Popovich proved 15 years ago. Fans pay full price and don’t always get the stars. Advertisers pay for ratings and don’t always get the matchup. The league has a
May 13, 2026
Why the USPTO Said “No” to the Las Vegas Athletics — At Least For Now
By Bruce B. Siegal, Esq. — Greenspoon Marder LLP Originally published January 9, 2026, by Greenspoon Marder LLP. Republished on SportsEpreneur with permission. Bruce B. Siegal, Esq. — a 31-year sports IP veteran and former General Counsel of the Collegiate Licensing Company. Bruce’s breakdown of the USPTO’s refusal of “Las Vegas Athletics” and “Vegas Athletics”
May 5, 2026
After Golden Tempo’s Derby Win, the Road to Belmont 2026 Runs Through One Decision
The Kentucky Derby rewrote the next month of horse racing. Golden Tempo, a 23-1 closer most casual handicappers had crossed off, came from last to beat Renegade by a neck at Churchill Downs. Cherie DeVaux became the first woman to train a Kentucky Derby winner. Commandment, one of the favorites going in, faded to seventh.
May 5, 2026
The 2026 Rookie Class Is Forcing Front Offices to Move Faster
To start off the 2026 MLB season, the most interesting roster decisions in baseball aren’t being made by veterans. They’re being made about rookies — when to promote, how aggressively to extend, and whether the old service-time playbook is even worth running anymore. Detroit, St. Louis, Baltimore, and the New York Yankees have already given
May 5, 2026
The NHL Playoffs Are the Best Playoffs in Sports
Playoff hockey doesn’t ease in. It starts fast, and it stays fast. Every shift matters, every bad bounce can end a game, every goalie is one hot week away from stealing a series the analytics said was over. A team can look dead for fifty-two minutes and flip the building in eight. That’s the NHL
April 24, 2026
First & Long: The Steelers Are Stuck and We’re Not Okay
Welcome to First & Long — a father-son football podcast conversation between Mitch and Adam Long. Steelers fans, NFL obsessives, and yes, they’ve already argued about this. In this episode, Mitch and Adam talk about the NFL Draft, the Steelers, the Bills, and a couple of Pittsburgh trip stories that did not exactly go to
April 24, 2026
The NBA Isn’t Cooked. Your Feed Is.
TL;DR: Every sports feed is full of “the league is cooked” takes. The bar is fine — the feed is the problem. Millions of complaint posts feed the same algorithm that monetizes them. The influencers calling the NBA dead are getting rich off the league they’re declaring finished. Meanwhile: the Lakers sold for $10 billion,
April 15, 2026
The New NIL Executive Order, Explained: What Changes Now, What Doesn’t, and What Comes Next
There has been a lot of noise around the April 3, 2026, executive order on college sports. Most of it treats the order as an immediate reset of NIL, transfers, and eligibility. That framing is off. The order does not instantly rewrite college sports. It introduces pressure, signals direction, and sets up what could come
April 6, 2026
MLB Isn’t Built for Competitive Balance—And the Business Model Proves It
MLB is competitive on the field. The players are real, the games are real, and the outcomes are not predetermined. But MLB is not built for equal competitive pressure across all 30 teams. The business model produces two different realities: a small group of clubs that can spend for resilience (depth, redundancy, and error tolerance),
March 29, 2026
College Sports Isn’t a Business. But There’s Business in College Sports.
Stephen Bienko said something in a podcast conversation that’s hard to shake: “College sports isn’t a business. But there’s business in college sports.” That’s the frame a lot of NIL coverage misses. NIL did not magically inject business into college athletics. The money, leverage, media value, sponsorship value, and institutional machinery were already there. NIL
March 24, 2026
The Beating Heart of Sport: Why Grassroots Clubs Matter More Than Ever
by Geoff Wilson, author of Leading a Grassroots Sports Club (Routledge, 2026), UEFA/FIFA consultant and EFL Advisory Panel member. When we talk about sport, the spotlight usually lands on packed stadiums, elite athletes and broadcast deals. But long before any player signs a professional contract or represents their country, they start somewhere else. They start
March 16, 2026
John Damon on Game Changers with Linda Martindale | SportsEpreneur
John Damon: What High Performance Actually Looks Like One of the most respected high-performance coaches in the country. Trusted by Hollywood talent, elite athletes, and Fortune 500 executives. Founder of The Cave, a private training and recovery sanctuary in Charlotte, North Carolina. John Damon joined Linda Martindale on Game Changers for a conversation about what
March 5, 2026
How NIL Is Reshaping March Madness 2026
The 2026 NCAA Tournament is over. The money, roster construction, and portal movement behind this year’s champion tell you everything about what college basketball has become. TLDR: The 2026 NCAA Tournament played out under the first full season of the House v. NCAA settlement — but the $20.5M spending cap didn’t slow anyone down. Programs
March 2, 2026
When 90 Minutes Can Erase 120 Years: Crowd Risk in the Mega-Event Era
TL;DR From the Super Bowl to the FIFA World Cup, modern mega-events don’t just fill stadiums — they flood entire cities. The real crowd risk doesn’t begin inside the venue or in the control room. It forms upstream in public spaces long before kickoff, and by the time a risk war room reacts, geometry and
February 20, 2026
NBA Viewership Isn’t the Problem. Access Is.
TL;DR NBA fans still care about the product, but fragmented streaming, blackouts, and platform confusion are making live games harder to watch. The issue isn’t demand — it’s access. NBA fans haven’t fallen out of love with basketball. The league is everywhere — highlights flood social feeds, players dominate conversation, and the NBA’s cultural relevance
February 18, 2026
The NBA Didn’t Kill Tanking — It Optimized It
NBA tanking is suddenly being treated like a full-blown crisis this season. Every major outlet has a version of the same headline: too many teams are losing on purpose, Adam Silver needs to act, competitive integrity is at risk. But this isn’t really a tanking crisis. It’s an incentive design problem that finally became too
February 11, 2026
College Basketball Is Different Now. And That’s Okay.
College basketball lost continuity. It gained something else. Here’s how to watch the sport as it actually is — not as it used to be. Last season, Cooper Flagg and Kon Knueppel were roommates at Duke. They shared a dorm, ran the same offense, and led the Blue Devils to a 35-4 record. This season,
February 8, 2026
The Peacock Olympics Experience Is Better Than You Think
A SportsEpreneur Sports Business Deep Dive TL;DR NBC is charging $10.99/month on Peacock for full 2026 Winter Olympics coverage. People are furious. Here’s what they’re missing: the Peacock Olympics experience is better than anything NBC primetime ever gave us. No curated time wasting. No tape delay drama. No 45-minute detour into a figure skater’s childhood
February 7, 2026
Where to Watch NBA Games (January–April 2026): A Simple, Updated Guide
Last updated: January 28, 2026 From late January through the end of the NBA season, watching games in the U.S. gets confusing fast. National windows expand, new platforms kick in, and League Pass stops being the catch-all people expect. This guide answers one question, simply and repeatedly: “It’s [day of the week]. Where do I
January 28, 2026
College Sports Turned Pro: And Nobody Will Admit It
Key Points: Are College Athletes Employees? Schools began paying athletes directly through revenue sharing on July 1, 2025, with Division I programs distributing up to $20.5 million per year Top quarterbacks in the 2026 transfer portal commanded $5-6 million, exceeding many NFL rookie salaries 82% of Division I schools opted into the new system, creating
January 19, 2026
Controversy Is the Product: How the NFL Turns Chaos Into Its Most Valuable Asset
TL;DR The NFL doesn’t need to be rigged to feel chaotic. It’s built on close games, subjective decisions, and massive stakes — conditions that reliably produce controversy. That controversy drives attention, conversation, betting, fantasy engagement, media coverage, and global growth. The call doesn’t matter as much as the reaction. In today’s NFL, controversy isn’t a
January 18, 2026
Flag Football vs Tackle Football: Safety, Access, and the Future
TL;DR Tackle football participation is declining, driven by safety, cost, and access concerns. Flag football is rising by removing high-impact collisions while preserving the game itself. Olympic visibility will accelerate growth, but access depends on how pathways are governed. According to the National Federation of State High School Associations (NFHS), 11-player tackle football participation in
January 10, 2026
Behind the Scenes of Game Day: When Conditions Change, Who’s in Charge?
Part of the “Securing the Game” Series by Albert R. Tamayo When Conditions Change, Who’s in Charge? Mega-events are planned down to the minute. Risk registers are built, command structures finalized, technology deployed, and contingencies documented. Yet history shows that the most consequential moments rarely unfold according to plan. They emerge when conditions shift weather
January 5, 2026