NIL Podcast | NIL4U

Entrepreneurship & NIL with Thomas Coke

In this episode of NIL4U, we talk NIL with Thomas Coke, a multifaceted entrepreneur, lawyer, and expert in branding and alternative finance. Thomas shares his wisdom from his extensive experience in launching ventures and navigating the NIL landscape. This episode focuses on how entrepreneurship and NIL leverage opportunities for student-athletes.
Welcome to the NIL4U Podcast, your guide to understanding and maximizing the potential of NIL in college athletics, presented by SportsE Media.
Topics discussed in this episode “Entrepreneurship & NIL with Thomas Coke”:
  • The significance of alumni engagement in expanding NIL opportunities for current student-athletes.
  • The success of Campus Inc. in the NIL market and what student-athletes can learn from it.
  • Institutions like Florida State face challenges with NIL violations and how to navigate them.
  • Inspirational stories of athletes who have successfully leveraged their NIL for greater opportunities.
  • The UConn women’s basketball team’s philanthropic use of NIL jerseys to support cancer research.
  • The importance of the scholar-athlete model in the era of NIL and how it benefits student-athletes academically and athletically.
  • The influence of NIL on small college athletics and the unique opportunities it presents.
  • Practical advice for parents and student-athletes on maximizing NIL benefits while maintaining compliance and ethical standards.
  • Thomas Coke’s insights on the future of college athletics and NIL emphasize the value of entrepreneurship and strategic branding.
  • Connect with Thomas Coke: Grand Valley State University | LinkedIn

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More about Thomas Coke:

Thomas Coke is an entrepreneur, lawyer, branding geek, and alternative finance/fintech guru. Currently, he helps businesses launch, fundraise, and go to market at PalCo House and is helping his son found an NCAA Name, Image, and Likeness business while founding the social media app Blurtr. Formerly with startups VerifyValid and CrowdFund Connect, CampusStarter/Hubbub, SafeWhistle, and BitLyft (4 exits, 1 solid success, 1 failure) and an advisor to over ten startups, he loves helping launch ventures. He holds a BA in Econ from Kalamazoo and a JD from MSU College of Law.

Other NIL & Entrepreneurship Podcasts and Articles:

Using NIL to Change Lives | Ball State Softball Players Emma Eubank and Hannah Dukeman
NIL Charitable Impact and Complexities
The Many Problems of College Football